| I've done a lot of speeches and presentations to | | | | direct selling in these presentations. Do not start |
| smaller senior groups in the Philadelphia community | | | | talking about specific deals. Do not talk about |
| as my primary way to attract private lenders. I | | | | specific private lending opportunities. You want to |
| would do presentations sometimes where there | | | | talk in an educational presentation style. It's |
| would only be three or four people and | | | | general information. You do not want to talk |
| sometimes there would be 30. It all depends. | | | | about specific deals. |
| Massive Action Produces Massive Results | | | | As long as you follow that caveat you'll be fine |
| If you do enough speeches and presentations, | | | | with presentations and speeches and you'll do |
| you will get enough people that will come to you | | | | very well. You will get a very high response as |
| after the meeting and want more information | | | | opposed to postcards and letters. You'll get a |
| about private lending. If you can, stay afterwards | | | | very high response from speeches and |
| and have a conversation and even sit down again. | | | | presentations. |
| Let's say you do a presentation for 30 people and | | | | Do What Works For You |
| 27 leave at the end, but three stay behind. You | | | | Again, with speeches and presentations, it's |
| sit down and have almost a second meeting with | | | | ultimately up to you. Some people are very |
| these three. Those three become very viable | | | | comfortable doing it. I enjoy public speaking, so I |
| private lending prospects for you. | | | | don't have a problem with it. Other people don't. It |
| If you can, get to the point where you're doing | | | | has to fit your style and your personality. If |
| presentations, I hooked into senior groups. If you | | | | you're willing to do it, that is clearly probably one |
| can do that it's wonderful. Talk to the local senior | | | | of the best ways to develop your private lender |
| community if you have one in your area. They | | | | prospecting list. |
| typically are looking for speakers all the time. | | | | If you do five or 10 of these presentations, I can |
| In your networking event, BNI or whatever | | | | almost guarantee you're going to have a list of 15 |
| networking you go to, say, "Hey, I provide | | | | to 50 people that have heard you speak, like |
| speaking. I'd be happy to present for your group | | | | what you have to say, and who want more |
| if you want somebody to do an interesting half | | | | information and will continue to want more |
| hour presentation." You can get a lot of speaking | | | | information from you. This is a very powerful |
| presentations. | | | | way of developing and getting people to kind of |
| Avoid Direct Selling | | | | believe in what you're doing. |
| The only warning is you do not - do not! - do any | | | | |